10.04.2008

Welcome to Chanel



KARL won't let the fashion spirit be dampened by anything as unchic as a credit crunch.He recreated a Chanel shop front in the Grand Palais at his show for Chanel S/S 2009 collection, complete with double-C logo-ed awnings and damp-inflicted window frames on the fourth floor. A uniformed male doorman opened the door and a legion of sassy Chanel shoppers sashayed down the catwalk.

It might be a good strategy to implement the familiar environment to viewer which is the main idea for high brand to develop new way to approach customer's mind. Well , i clicked , see you Chanel

Source: British Vogue

No comments: