10.16.2008

SC = Sofia Coppola for LV



Another stellar collaboration from Vuitton , the best creative brand in term of new inventions of collaboration ( from my view ) . Recently, we have heard a lot of release about LV + Commes ,simultaneously, LV also have another project collide with super profile celebrity, Sofia Coppola. Have no doubt about the relation of Coppola and LV , from the campaign with Coppola's family and "Sofia" bag from Marc Jacobs and now no more Sofia name left for the bag so the new capsule collection from Sofia Coppola for Vuittion is "SC" ( so related , LOL! )

Like no other brands that made collaborations from so-so celeb, this time is the real poetic, serene Sofia who brought her own style ( flat shoe with little black girlish dress ) to stardom , everyone like her, don't you?

Coppola was inspired by a trip to Louis Vuitton's original home in Asnières, on the outskirts of Paris. Working with the special order department, she took up the challenge of designing "the perfect bag that doesn't exist." . Total collection would be on her demand and desire for herself so who wanna be like her, that's a perfect choice.

Here you would find the special full article from IHT by Suzy Menkes , please click on title.

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