9.25.2008

in the Seoul of Prada


The Italian luxury brand's latest project: the Prada Transformer, a tetrahedron-shaped building developed to house cultural events and scheduled to launch in Seoul next year. Designed by Rem Koolhaas and AMO (the think tank of his Office for Metropolitan Architecture), the structure can, er, transform into four different configurations using cranes to rotate its four steel-framed sides. The shape of the building reflects the event it's housing: hexagon, rectangle, circle, or cross—the latter for film screenings, pictured above. Note: Although its temporary run coincides with the release of Transformers: Revenge of the Fallen, we suspect the fare on offer will be slightly higher-brow. Sorry to disappoint, Megan Fox fans.
March to July, 2009, next to the Kyunghee Palace, Seoul, South Korea, oma.eu

No comments: